Domestic tourism hits record high in July

Overnight stays at accommodation establishments were at a record high level in July 2021, according to Statistics Finland.

Overnight stays by resident tourists exceeded by more than a quarter the level of July 2019 preceding the corona crisis.

Overnight stays by non-resident tourists decreased by 77 per cent compared to July 2019. The total amount of overnight stays was 3.34 million, which was two per cent more than two years ago.

The recovery of tourism is illustrated by comparison with the year before the corona crisis started in 2020.

For leisure trips, overnight stays by resident tourists increased by 30 per cent from July 2019. Overnight stays by resident business travellers also increased by 14 per cent.

Overnight stays by non-resident leisure travellers were 80 per cent less than two years ago and 65 per cent less by non-resident business travellers.

Examined by region, overnight stays decreased compared to July 2019 only in Uusimaa, by 31 per cent, North Karelia, by 16 per cent and South Karelia, by 2 per cent. Compared to July last year however, overnight stays increased in all regions.

Among the regions, the highest occupancy rates of hotel rooms were measured in North Karelia, 87.5 per cent, and in South Karelia, 86.4 per cent. In Helsinki, the hotel room occupancy rate was 48.7 per cent, 86.8 per cent in Tampere, 91.1 per cent in Turku, 81.0 per cent in Oulu and 36.2 per cent in Rovaniemi.

In July 2021, the realised average price of a hotel room was EUR 105.99 per day for the whole country. Twelve months earlier, it was EUR 99.20. There was a total of 54,656 hotel rooms available in Finland, which was 7,292 more than in July 2020.